Help customers find your Bath business through AI
People are asking tools such as ChatGPT questions they once typed into a search engine. We help you look at what those potential customers need to know, then improve your website so it gives clear answers about your business.
What should your website say?
Start with the questions you hear from customers: what you do, who you help, where you work and how to get started. Your website should make those answers easy to find.
We look for missing information, unclear explanations and business details that don’t match across your pages. Fixing these helps visitors understand your business and gives search tools clearer information to work with.
What the work can include
- Improve service pages so they explain the offer, the area served and the next step.
- Write helpful answers to real customer questions.
- Check facts, business details and claims for clarity and consistency.
- Organise headings and links so related information is easy to find.
- Plan supporting articles where customers need more detail.
- Check that search engines can find and read your pages.
Where we start
We look at your services, your customers and the website you have now. We identify pages that are unclear, questions left unanswered and information repeated in several places. Search data can help us decide what to tackle first.
We then agree the pages to improve, write or edit the wording, and check the finished pages on your website. We can work alongside anyone already helping you with search, or start with a few important pages.
A few questions about AI search
Which pages should we start with?
Usually the pages that explain your main services and answer the questions people ask before getting in touch. We can start with a few of these and build from there.
Does this replace work on ordinary search results?
It builds on much of the same work: helpful content, clear organisation and pages search engines can access. We can bring the two together when reviewing your website.
Is your website answering the right questions?
Send us your website address and tell us what you want customers to understand or find. We can discuss which pages would benefit from attention.
