Server-side Google ad tags: check IP redaction before January
Google has reported a January change to server-side advertising tags. Here is what local businesses should ask about IP redaction, affected tags and testing.
News and views on search, online advertising and practical AI, with ideas to help you make sense of changes in digital marketing.
Google has reported a January change to server-side advertising tags. Here is what local businesses should ask about IP redaction, affected tags and testing.
Lighthouse 13.6 changes PageSpeed Insights simulations. Here is how local businesses can distinguish a better test score from evidence of a faster customer experience.
DebugBear has asked RUM customers to remove its website embed following a security incident. Here is what Bath and South West owners should ask their website supplier.
Google’s latest 404 reminder separates normal missing pages from broken customer journeys. Here is what local businesses should check about useful error pages and relevant destinations.
Restaurants can now hide individual ordering providers from their Google profile. Here is what Bath and South West operators should check before changing pickup or delivery links.
Google Ads is expanding customer acquisition and retention options. Here is what Bath and South West retailers should check about availability, customer lists and measurement.
Google has updated its advice on shareable pages. Here is how local businesses can check search visibility, crawling controls and protection for private information.
Google says JPEG XL is currently unsupported in Images and Discover previews. Here is what local website owners should ask before changing image delivery.
Google is changing the image-extraction default for new Performance Max campaigns from 4 December. Here is what local businesses should check about pictures and permissions.
PHP has released emergency security fixes. Here is how Bath and South West website owners can confirm their hosting is patched and arrange safely checked maintenance.